For Your Considerations: Basic Submission Guideline for #TOYSREVIL-Blog
01. NAME and/or NICK of Artist/Customizer.
02. WWW / (Your) SOCIAL MEDIA.
03. PRODUCT NAME and/or EVENT NAME.
04. PRODUCT IMAGES / Event BANNER / FLYER / AD IMAGE
05. (Your) Video or Video Embed URL Address
06. PRODUCT DETAILS & AVAILABILITY DETAILS.
- What is it made of?
- What is the size and edition run?
- When does it release?
- Where can folks click to buy?
07. PRICE of item/product. Please indicate country of denomination.
08. EMAIL all relevant information and images to toysreviler [at] gmail [dot] com.
09. Please NO RAR or PC attachments. I work on a Mac and ZIP folders work well for me, thank you for your trouble and considerations.
MORE on https://bit.ly/3oUI0Xv
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5軫4壬潘54
《乜真係大件事咩》
😱最近好多人都啞哂救命話facebook改制呀,睇唔到page feed喇,對孖劇亭嚟講,乜真係咁大件事咩?
1. 個test唔cover香港,暫時亦未有計劃extend去其他地方
2. For brand page,有幾多個可以靠organic生存?organic drop已經唔係新聞,除非係有幾百萬fans嘅page,唔boost根本一直都唔夠reach
3. Facebook只係你眾多channel嘅其中一個channel,唔使以為呢個世界得facebook先可以reach到你啲客
4. 喺大小website買條banner reach人哋啲audience都要畀$架啦,fb reach人哋嘅audience要畀$點解又唔得呢
🤔如果各位marketer真係咁擔心facebook嘅page post有無人睇到,以下嘅嘢你又做咗幾多呢:
1. Content Quantity and Quality - 最基本,不時更新page content,畀心機post下啲quality post,唔係淨係share人哋嘅嘢,或者講嚟講去都係「埋嚟睇、埋嚟揀、大件夾抵食、唔買都睇下」嘅hardsell product post
2. Post format - JPEG, Gif, Live Photo, 360, DPA, Link Ad, Lead Ad, Canvas, Video Post, 你用過幾多個,facebook成日話video post engagement 好啲,你又用得多唔多?其實做video唔一定要特登拍條片,有無試過用online video maker? 放幾張圖就已經可以自己組合一條片
3. Drive Engagement - organic reach低就唔使講架喇,點樣可以增加organic reach,最基本係個post嘅engagement 要高,例如可以喺post到鼓勵audience 留言、答問題、like呀、心呀、笑呀、回P圖呀,都有機會增加organic reach
4. Hashtag - 細心做hashtag,要點加點做先可以接觸更多嘅on target audience
5. Publishing Tools and Insight - 不時click入呢2度睇下post performance,了解下邊啲performance吸引到audience、吸引咗咩人、link click rate、engagement rate、咩時間嘅engagement and conversion會係最好
6. Power Editor - 個個月喺facebook落ad嘅marketer有無裝番個power editor嚟estimate一下target segment嘅size、睇下ad performance?
7. Boost Post - 有無Review 過Autobid 嘅CPM trend? facebook嘅autobid係好似一個blackbox咁,你從來係唔知你出緊嘅bid究竟係排第幾、可以reach到幾多人、幾時會貴啲、幾時會可以bid 低啲,如果你發覺你最近CPA高咗,建議你review一下個CPM有無突然auto jetup咗喇
8. Targeting - boost post嘅targeting係點set,有無structure一個advertising funnel,分番awareness、consideration and conversion?每個level都有唔同objective,有無set清楚每層個target segment係咩、KPI係咩
9. Re-targeting - 閣下嘅fanpage 有無做到retargeting? Retargeting係點set? 有無retarget番自己website嘅prospectus?有無用過adroll同perfect audience做Facebook targeting?
其實facebook要做得好真係好多學問,小編都係班門弄斧,有排學習,何必在乎一啲根本已經唔係多嘅organic reach,有時間不如大家喺呢個post留言,一齊交流下點樣可以做好個engagement同ad performance啦!
#其實我預咗個post嘅organic_reach唔會多架喇
#花咁多時間心機寫都係reach唔到幾多個人架咋
#算啦_志在同業交流啫
#好心就share一下呢個post等多啲人睇到丫
#傳說like同留言都可以增加organic_reach架