關於 multinational strategy ，我們在網路上蒐集到這些相關的討論、資訊與評價

💸 2020 Term Sheet BootCamp: Fundraising Level-Up 💸⠀
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👉 Introducing our speaker & mentor: Tenny Lam
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Born in Tianjin and raised in Hong Kong, Tenny has worked in China for 20 years at a number of key positions in multinational companies and state-owned enterprises, including the head of Pearson English Asia Pacific, the General Manager of SAP Greater China Strategic Cooperation and Channel Development Division, CTO and Vice President of China Resources, covering professional fields such as Internet, telecommunications, information technology, software, human resources and education services.

Tenny is currently a Doctor of Business Administration candidate and focuses on corporate strategy and leadership research. Tenny founded Grand Rise Technology in 2019 commercializing a green anti-microbial nano-coating technology developed by The Hong Kong Polytechnic University.
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Addaem CHANDRAN
Domain of expertise : Startups, Healthcare, FMCG/GTM strategy, Family business
Job title/ Company : Founder & CEO Prof Muhaya Eye and LASIK Centre
Country : Malaysia
Addaem Chandran is the founder and chief executive officer (CEO) of Prof Muhaya Eye and LASIK Centre (PMELC). He started his set up with refractive procedure (term used to describe surgical procedures that correct common vision problems nearsightedness, farsightedness, astigmatism and presbyopia). After three years of operation, Addaem has expanded his business for more services like cataract, vitreoretinal services and paediatric ophthalmology. Hehas3doctorsand15employeesworkingunderhim. Overthecourseofthreeyears,theeye centre has treated close to 8000 eyes and have had patient consulted approximately to 13,000 patients.
Prior to PMELC, Addaem was employed for over 13 years with a multinational company that was highly-ranked in the Fortune 500 companies. He assumed multiple roles during his employment and managed many portfolios of complex businesses and brands. In the most recent role, he managed a business with an annual turnover of USD 80 million across fifteen brands with year on year double digit business and share growth across brands. This included leading a diverse team of 115 sales organisation and multifunctional team (finance, human resource, logistics and information technology). He led capabilities programs such as sales leadership training for multifunctional team and sales to drive high performance organisation (HPO). His talent in building business and capability was rewarded with multiple awards during his employment.
Apart from his passion of growing business and developing organization, he also equipped himself with assorted life coaching trainings. He is a certified Master Neuro-linguistic Program (NLP) practitioner which received certification from the American Board of Neuro and Hypnotherapy (ABNLP).
He obtained his Bachelor of Business Administration (B.B.A.) with honours from National University of Malaysia and majored in International Business. He is currently pursuing a Master’s Degree of Global Executive MBA at INSEAD.

【TrendForce Anticipates Soaring Growth for Global Medical Device Market as Healthcare and ICT Industries Converge】

Currently, the healthcare sector can be divided into three major subfields – pharmaceuticals, medical devices and biotechnology. The medical device industry in particular has huge growth potential due to advances in information communication technology (ICT). “New technologies have significantly enhanced the capabilities of medical devices,” said Jason Huang, TrendForce’s research manager for the healthcare industry. “Furthermore, concepts such as smart systems, electronic medical records and medical Internet of Things are transforming the fundamentals of the global medical device industry.”

The integration of ICT and healthcare will create solutions outside the confines of traditional hospitals and clinics. Home healthcare devices, wearable medical devices, and telehealth are some of the applications that resulted from such integration. The scale of the telehealth market in particular will exceed US$7 billion by 2020, according to TrendForce. In addition to the expansion of applications, the convergence of ICT and medical device industries will also result in cross-sector innovations. For instance, some of the new entrants to the medical device market traditionally belong to other industries such as information technology, advanced materials, precision manufacturing, optoelectronics and imaging technology. In the near future, inter-industry efforts will be crucial in the development of healthcare products and services, including medical imaging, clinical medical electronics and minimally invasive surgery.

Furthermore, the merging of healthcare and ICT industries will generate solutions that will give patients instant and convenient access to healthcare services. Consumers could look forward to affordable, user-friendly products that offer multiple functions in one device. On the whole, the development trends of the medical device industry will benefit home healthcare market and generate demand in the emerging markets.
The scale of the global medical device market will reach US$539.5 billion in 2020, according to TrendForce. Thus, there are enormous growth opportunities for new market entrants.

ICT companies have certain technological advantages when it comes to developing medical device products, but they also face challenges from established players in the healthcare industry. “Currently, a few multinational corporations control upwards of 70% of the medical device market in many countries,” said Huang, “ICT companies branching into this field will encounter a lot of difficulties. To survive the competition for distribution channels and brand awareness, newcomers have to choose the right local partners and devise a clear strategy early on. They can also take a step back and become suppliers to the established international brands. In sum, ICT companies entering the healthcare market need to design their roadmaps in advance.”