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Paying homage to 80s video gaming culture, a Guccy leather pouch features Sega’s font. Illustration by Ignasi Monreal. Discover more on.gucci.com/GuccyMen_.
The SEGA font is used with permission of SEGA Holdings Co., Ltd.
Gucci Spring Summer 2018
Looking at the women’s and men’s fashion show by Alessandro Michele. Revealed in the multiple influences was a shoulder bag printed with Guccy in a font style like Sega, the entertainment and arcade game company popular in the 80s. Tracksuits with graphic inserts and gowns reminiscent of ice skater outfits were studded with crystals. Sir Elton John’s stage costumes from the 70s designed by Bob Mackie, Annie Reavey and Mr Freedom inspired a special lineup including a harlequin checked jacket and a sequin detailed violet dress.
Music by: Rob Lewis and Emre Ramazanoglu
Music direction: Steve Mackey
Looney Tunes © Warner Bros
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