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在e marketing strategies這個產品中，有12篇Facebook貼文，粉絲數超過6萬的網紅ARTIFACTS，也在其Facebook貼文中提到， 👀LOOKING FOR AN E-commerce Operations Specialist 👀 . 🔍「電商營運專員」職務說明 1. 負責商品頁面資料建檔與後台活動設定，並維持電商網站活動的正常運作。 2. 訂單管理及追蹤，執行退換貨作業與系統操作。確保電商發貨配送、物流流程管理與金流對帳處理...
　同時也有52部Youtube影片，追蹤數超過5萬的網紅Azizan Osman，也在其Youtube影片中提到，Subscribe to stay updated with powerful marketing strategies and greatest inspiration to rise your life and create a more inspiring world. Website: ...

e marketing strategies 在 ARTIFACTS Facebook 的精選貼文

ARTIFACTS By ARTIFACTS

2021-08-09 19:06:04 有 8 人按讚
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👀LOOKING FOR AN E-commerce Operations Specialist 👀
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🔍「電商營運專員」職務說明
1. 負責商品頁面資料建檔與後台活動設定，並維持電商網站活動的正常運作。
2. 訂單管理及追蹤，執行退換貨作業與系統操作。確保電商發貨配送、物流流程管理與金流對帳處理完成，提供顧客良好的購物體驗。
3. 業績報表製作，電子商務相關資料分析。
4. 負責電商平台線上客服處理。
5. 負責電商相關行政事務及其他主管交辦事項。
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🔍 徵求條件：
一年以上電子商務相關經驗
熟悉Excel，會操作VLOOKUP、樞紐分析
做事細心、有效率，喜歡團隊合作
喜歡時尚產業者加分
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📧歡迎將履歷/作品集，寄至 hr@sktextile.com.tw

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🔍Job Description
1. As an e-commerce specialist, you will organize, develop, and execute website marketing plans and take charge of daily online platform operations. Responsible for all online product content organization and site merchandising activities.
2. Monitoring the day-to-day activity on the site and its overall performance. Track all e-commerce marketing efforts, analyze data (including accounting data), and use your findings to improve your strategies.
3. Monitor changes in product sales by using web analytics and Excel spreadsheets (vlookups, etc) to stay organized.
4. In charge of online customer service.
5. Work with sales, marketing, operations, and other relevant departments.
.
🔍 Requirements
1. Minimum of 1+ year experience in a fast-paced, e-commerce business.
2. Hands-on experience in managing and maintaining e-commerce websites/portals.
3. Proficiency in Microsoft Office: Word, Excel, Outlook.
4. Analytical and multitasking skills.
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📧Please send your CV to hr@sktextile.com.tw

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ARTIFACTS 獨特的生活哲學態度，來自世界各地藝術家巧思作品，它們都擁有最獨一無二的故事，屬於我們現在式的新奇流行，亦是未來式的珍藏逸品。 ARTIFACTS 分享一種靈感、體驗與思維方式，品項橫跨各種創意與靈感，包含時尚服飾、藝術、設計與創意。 目前 ARTIFACTS 的七家店面皆設定在台北市、台中市的繁華購物區域，分別在台北大安區、信義區和松山區與台中的西屯區。
新銳設計服飾與生活創意商品－獨特生活美學 A premium multi-brand retail showcasing contemporary fashion and lifestyle for unique living.
56119 followers 55484 likes "https://www.artifactsstore.com/"
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e marketing strategies 在 Facebook 的最讚貼文

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2021-05-27 17:07:46 有 2,025 人按讚
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Job Title: Internship
Job Location: HQ Pandan Indah
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Allowance between RM500 - RM700 monthly
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Job Type: Internship Full-Time
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Job Description:
1. Assist in monitoring digital marketing campaigns and creative campaigns across Google & Facebook.
2. Assist in design & develop marketing strategies, creative campaigns, and content that align with the business goals and directions.
3. Prepare digital analytics & reports.
4. Assist in monitor & manage the end-to-end digital marketing initiatives.
5. Evaluate important metrics that affect the website traffic and target audience.
6. Assist in developing, planning, and monitoring ongoing company presence on social media. (LinkedIn, Facebook, mudah.my et cetera).
7. Assist & handling E-commerce Marketplaces (Lazada, Shopee et cetera).
8. Assist on ad-hoc duties as and when necessary.
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Interested candidates are required to indicate desired intern period in the application.
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To apply, please call 018-777 1168 or scan the QR code on the poster.
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Internship Requirements:
1. Currently pursue a Diploma or Bachelor's Degree in Business Studies, Marketing, Commerce, Mass Communication, or equivalent.
2. Able to work in HQ Pandan Indah.
3. Possess good communication and writing skill in English and the Malay language.
.
No. Tel:
018-777 1168

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e marketing strategies 在 อ้ายจง Facebook 的精選貼文

อ้ายจง By อ้ายจง

2020-06-24 21:04:03 有 68 人按讚
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“แนวทางในการเลือกใช้ Influencer จีน”
เมื่อ Influencer เป็นเรื่องที่ขาดไม่ได้สำหรับการทำตลาดในจีน
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Influencer Marketing หรือที่บางคนเรียกว่าการใช้ KOL กลายเป็นสิ่งที่ขาดไม่ได้ของกลยุทธ์การตลาด โดยเฉพาะการทำการตลาดในจีน

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Alibaba ระบุว่าตลาด Influencer ของจีนมีมูลค่ากว่า 43,000 ล้านดอลลาร์สหรัฐในปี 2018 เรียกได้ว่าแทบจะทุกแบรนด์ต้องมี Influencer เป็นส่วนหนึ่งของแผนการตลาด เพราะการสร้างแบรนด์ ไม่ใช่แค่การบอกว่าสินค้าของเราดียังไง แต่คือการเข้าถึง “community” ของลูกค้า และเป็นการบอกผ่าน 3rd Party หรือบุคคลที่สามให้พูดแทนแบรนด์ของเรา โดยเฉพาะอย่างยิ่งพูดไปให้ดังที่สุดในกลุ่มเป้าหมายของเรา

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# “เราใช้ Influencer ไปทำไม?”

วันนี้อ้ายจงและ Digilink Thailand ร่วมกันย่อยข้อมูลจากประสบการณ์ตลาดจีนของพวกเราทั้งสอง มาบอกเล่าให้ทุกคนได้ทราบ

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# เลือก Influencer เพื่อ “เปิดตัวแรง ๆ ทีเดียวเกิด (หรือดับเลย ถ้าเลือกผิด)”

หากคุณเป็นสินค้าที่ต้องการการรับรู้ในวงกว้าง ตัวเลือกที่ดีคือ การใช้ “Celebrity” จีน ชื่อก็บอกอยู่ตรงตัวว่าคนกลุ่มนี้เป็นตัวTOPระดับดารา หรือคนที่มีหน้ามีตาในสังคม การใช้ influencer ระดับนี้แน่นอนว่าต้องใช้เงินมาก แต่ก็เข้าถึงคนได้มากเช่นกัน ยกตัวอย่างเช่น การใช้ฟ่าน ปิงปิง ของ King Power ที่คาดกันว่าจ่ายเงินไปถึง 100 ล้านบาท

แต่ผลตอบรับก็คุ้มค่า เพราะทำให้ King Power เป็นห้างที่คนจีนทุกคนต้องแวะซื้อสินค้า

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ถ้าหากงบประมาณจำกัด ไม่สามารถถึงขั้นจ้างดารา คนดัง ได้ อีกตัวเลือกหนึ่ง คือ การจ้าง Wanghong (อ่านว่า หว่างหง) ที่มีชื่อเสียงโด่งดัง

Wanghong (网红) คือ คนดังบนโลกออนไลน์ หรือ Net Idol หรือเราจะเรียกว่า Online influencer ก็ได้

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แรกเริ่มเดิมที Wanghongในจีน จะเป็นกลุ่ม คนจีนหน้าตาดี มีคนติดตามเยอะ แต่เดี๋ยวนี้ มีหลากหลายแนวมาก ไม่จำเป็นต้องหน้าตาดีเสมอไป แต่มุ่งเน้น Creative Idea ความสามารถพิเศษ (เช่น ถ่ายรูปเก่ง ทำอาหารเก่ง) หรือมีชื่อเสียงในแต่ละด้าน เช่น การท่องเที่ยว การดูแลสุขภาพ

ตลาด Wanghong ใหญ่มาก คาดกันว่าภายในปี 2022 มูลค่าทางการตลาด - เม็ดเงินที่สะพัดในตลาดนี้ มีมูลค่าสูงถึง 1 แสนล้านหยวน

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Wanghong จีน ส่วนใหญ่จะเน้นสร้างคอนเทนต์ผ่านการไลฟ์สด หรือไม่ก็ทำคลิปออกมาให้ดูน่าสนใจ โดยค่อนข้างได้รับความนิยมกว่า Contentตัวหนังสือเพียงอย่างเดียว

#ข้อดีของWanghong เมื่อเทียบกับ Celebrity หรือดารา คนดัง ในโลกออฟไลน์ คือ มีความใกล้ชิดกับแฟนๆ มากกว่า และสามารถเลือกได้ตามแต่ละกลุ่มของเป้าหมายที่แบรนด์ต้องการส่งMessageไปถึง ไม่ว่าจะสายท่องเที่ยว สายBeauty สาย Health

แต่ Wanghong หนึ่งคนอาจไม่ได้โด่งดังไปทั่วประเทศ ดังนั้นอาจต้องใช้ Wanghong หลายคน ในหลายเมือง เพื่อให้แบรนด์เป็นที่รู้จักทั่วถึง

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# "กระตุ้นให้ตัดสินใจ"

หากว่าสินค้าเริ่มติดตลาดแล้ว แต่ต้องการกระตุ้นให้คนตัดสินใจซื้อได้เร็วขึ้น วิธีหนึ่งคือการให้ Wanghong รีวิวสินค้า หรือไลฟ์สด ณ จุดขาย และรีวิวสินค้าได้แบบ real-time ซึ่งแฟน ๆสามารถแชทถาม สี ราคา หรือ ความรู้สึกกับ Wanghong ได้แบบ Real-time สร้างรประสบการณ์ร่วมในการซื้อสินค้า และช่วยให้คนมีความเข้าใจในสินค้ามากขึ้น

โดยจาถสถิติ คนจีนกว่า 70% ซื้อสินค้าตาม influencer ที่ตัวเองติดตาม แสดงให้เห็นถึงอิทธิพลที่ Wanghong มีต่อแฟน ๆ Zhang Dayi Wanghong อันดับต้น ๆ ของประเทศจีน สามารถสร้างฐานแฟนที่ใช้ทุกอย่างตามที่เธอใช้ จนเธอสามารถสร้างแบรนด์เสื้อผ้าเป็นของตัวเอง

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# "เร่งยอดขาย ดันคนเข้าร้าน"

การLiveสดขายสินค้าในประเทศจีนมีมูลค่าถึง 4.4 พันล้านหยวน จนทำให้เกิดอาชีพ E-commerce Influencer คือ ไลฟ์ขายสินค้าของตัวเองในเว็บ Tmall หรือ Taobao หรือรับขายสินค้าผ่าน Live เป็นทั้งนักขายมืออาชีพและ influencer ในคนเดียวกัน เมื่อผู้ชมต้องการสินค้าก็สามารถเข้าไปซื้อสินค้าได้ทันที E-commerce influencer เก่ง ๆ สามารถสามารถสร้างยอดขายได้จำนวนมากในเวลาไม่กี่ชม.

ยกตัวอย่างเช่น Austin Li ซึ่งเป็นผู้ชายที่ขายลิปสติกเก่งที่สุดในประเทศ เคยขายลิปสติกได้ถึง 15,000 แท่งใน 5 นาที การLiveสดขายสินค้าสามารถสร้างยอดขายได้อย่างรวดเร็ว ในทางกลับกัน แบรนด์ก็ต้องมีช่องทางขายและจัดสินที่พร้อมเช่นกัน

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# "สร้างฐานแฟน เจาะลูกค้าในอนาคต"

หากต้องการสร้างฐานแฟน โดยเฉพาะกลุ่มวัยรุ่นที่จะเติบโตเป็นฐานลูกค้าระยะยาว การใช้ Micro influencer ควบคู่กับการใช้ Wanghong หรือ Celebrity จะช่วยให้แบรนด์สามารถลงไปถึงลูกค้าเข้าถึงวัยรุ่นได้ดีขึ้น

เพราะวัยรุ่นจีนในปัจจุบัน มีแนวโน้มจะติดตาม Micro influencer ที่มียอดแฟนไม่เกินหลักหมื่น (หรืออาจจะหลักแสน ถ้าเป็นในสายที่มี Influencer หรือ KOL จำนวนเยอะมาก เช่น สายท่องเที่ยว ที่มี KOLคนติดตามหลักล้าน จำนวนมาก) มากยิ่งขึ้น

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โดยมองว่า Micro influencer มีภาพลักษณ์ที่น่าเชื่อถือ เป็นตัวของตัวเอง และดูเป็น commercial น้อยกว่า Wanghong ทำให้ถูกใจวัยรุ่นจีนยุคใหม่ที่เริ่มมีความคิดก้าวหน้า เป็นตัวของตัวเองมากกว่าคนรุ่นก่อน

การเข้าหา Micro influencer แต่เนิ่น ๆ ยังทำให้สามารถผูกสัมพันธ์กับ Influencer และแฟนๆได้ในระยะยาว ยกตัวอย่างเช่น Gucci ในประเทศจีน ก็ใช้ Micro influencer อย่างต่อเนื่อง เพื่อเข้าถึงกลุ่มวัยรุ่นจีน ที่เป็นกำลังซื้อหลักของสินค้าแบรนด์เนม

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“แต่ไม่ว่าจะเลือกใช้ Influencer หรือ KOL เพื่ออะไรก็ตาม ขอให้ทำตามนี้ด้วย”

- วาง periodเวลาที่จะใช้ให้ชัดเจนและเหมาะสม ควรใช้ KOLควบคู่ไปกับกลยุทธ์สื่อสารการตลาดในระยะยาว ไม่ใช้แต่ KOLเพียงอย่างเดียว เพราะส่วนใหญ่จะเป็นแบบ (กระแส)มาไว ไปไว

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- พิจารณา กลุ่มคนติดตามของInfluencer หรือ KOL ที่จะใช้ ตรงกลุ่มเป้าหมายของเราหรือไม่

- และอย่างยิ่ง หากเราใช้ Online Influencer หรือ Wanghong เราควรวิเคราะห์ + เลือกให้ดีว่า

" มีจำนวนผู้ติดตามจริงไหม หรือซื้อยอดมา เพราะในจีนมีประเด็นยอดติดตาม ยอด Engagement (Likes + Shares + Comments ) ปลอม จำนวนมาก”

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บทความหน้า เรายังอยู่กับ ‘การทำตลาดจีนด้วย Influencer’ อ้ายจงจะเจาะลึก ‘การเลือก Influencerจีน อย่างไร ให้เจอตัวจริง ไม่ใช่ ตัวปลอม’ แล้วอย่าลืมมาติดตามกันนะครับ สำหรับบทความตอนนี้ ชอบ-กดไลค์ ใช่-กดแชร์ อยากรู้เพิ่ม/อยากแชร์บ้าง กดคอมเมนต์ ได้เลยยยยยยย

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อ้ายจงอ้างอิงจาก:
https://jingdaily.com/perfect-diary-strategies-for-winning-the-chinese-beauty-market/
https://www.chinadailyhk.com/articles/7/48/220/1560414983223.html
https://www.parklu.com/10-kol-marketing-trends-in-china-for-2020/
https://newsroom.unsw.edu.au/news/business-law/24-billion-chinese-industry-youve-never-heard


#อ้ายจง #เล่าเรื่องเมืองจีน #ชีวิตในจีน #KOL #Influencer #China #Marketing #การตลาดจีน

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อ้ายจง เล่าเรื่องเมืองจีน ติดต่อโฆษณา/ติดต่องาน: ส่งข้อความINBOXโดยตรงได้เลยครับ
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e marketing strategies 在 Azizan Osman Youtube 的最讚貼文

Azizan Osman By Azizan Osman

2020-06-15 12:12:30 有 1,566 人看過 有 0 人喜歡
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1st Malaysian Accredited By International Coach Guild (ICG) - World-Class Credentialed Master Coach in Business & Marketing | Serial Entrepreneur | Author

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Datuk Wira Dr Azizan Osman adalah seorang individu yang memulakan karier hidupnya secara sederhana dan kini diiktiraf sebagai jurulatih bertaraf dunia oleh International Coach Guild (ICG) dalam bidang perniagaan, pemasaran, kepimpinan dan penguasaan potensi diri. Sejak 2008, Datuk Wira Dr Azizan Osman telah membantu lebih daripada 700 ribu peserta menerusi program yang dianjurkan secara langsung melalui Richworks International, syarikat yang diterajui beliau sebagai Pengasas dan Pengerusi RichWorks International. Sejak 2015, menerusi Program High Net Worth Coaching bersama kumpulan Titanium, Datuk Wira Dr Azizan Osman telah memberikan bimbingan kepada lebih 700 usahawan jutawan cekal dalam perkembangan dan pertumbuhan perniagaan mereka yang luar biasa. Jumlah anggaran jualan tahunan untuk kumpulan usahawan ini telah mencecah RM2.0 bilion. Nak lebih maklumat lanjut? Layari www.BinaBisnesBerjaya.com
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e marketing strategies 在 The Aüdrey 歐追 Youtube 的最讚貼文

The Aüdrey 歐追 By The Aüdrey 歐追

2019-04-19 08:08:24 有 27,708 人看過 有 0 人喜歡
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只是想跟大家分享一下偶們的作業哈哈哈
還有這個議題也很直得大家去關注～大家有興趣可以多多去了解一下Article13～
然後沒錯 這支影片包含裡面的新聞 全部是我剪的?
The current decade will be known as a decade of digital dependency. The proportion of people accessing the internet has increased from 20% almost a decade ago, to 72% in 2018. (Ofcom, 2018). With the existence of network publics, online expressions are automatically recorded and archived, Content made out of bits can be duplicated and can be accessed through various ways (Boyd, 2010). Websites like YouTube, Facebook and twitter have changed the online marketing trend with the help of content creators, brand influencers etc. who enjoy the freedom of expression on the internet across the world, but big changes are coming to online copyright across the European Union. Article 13 of the European Union directive on the digital single market requires the likes of Youtube, Facebook and Twitter to take more responsibility for copyrighted material being shared on the platforms (Reynolds,2013). Therefore, this video intends to provide awareness to a mass segment of internet users and content creators on the internet about the Political issue of Article 13 and recommend the viewers to raise their opinion against it but we realized that a number of millennials are not aware about the issue of Article 13 and the main reason for the unawareness is ignorance. People tend to ignore the obvious things according to the psychology of willful blindness. So, in this case, people ignore the news of article 13 which they could and should have known but don’t know because it made them feel better to not know it ( Popova, 2018) Our aim is to show to the audience what the cost of inaction can result in. Upon an informal survey conducted in regards to Article 13 , we discovered, Everyone has heard about it, but no one knows about it

Viewers of the video are recommended to raise their opinion by signing an online petition by visiting the website https://savetheinternet.info/. The reason behind choosing this website among several other online petitions was the number of supporters. This online petition has over 5 million supporters who have signed to show the politicians their disapproval towards the reform. History suggests that online petitions have been successful in bringing change with number of instances.

The viral progression of the video has been supported by a number of strategies. Viral Videos tend to be exceptional.` The media chosen to inspire the audience to propagate this video are Facebook, Instagram, YouTube and Twitter. The major target audience will be millennials and people who belong to Generation Z. In order to attract and connect with the target audience, elements such as websites, news channels, and content from internet content creators such as 9Gag, PewDiePie were shown in the video. The target audience has a huge potential to push the video to a larger audience. The viral progression of the video is heavily dependent on Word-of-Mouth marketing which is the intentional influencing of consumer communications by professional marketing techniques (Kozinets, 2010). We aim the share the video with the hashtag #SaveYourInternet as we believe that hashtags can serve a motivational role for viewers to consume and distribute the content as per spreadability theory from the SPIN framework. ( Mills,2012 ) The video also highlights the behavior of the protagonist, who ignores such political news that has so much relevance in his actual life. We believe that the target audience will be able to relate themselves with the video and share it. Apart from that, the relevance of the issue of Article 13 can help the propagability and strengthen the integration among the viewers to become aware and act against it.

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The Aüdrey 歐追

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Hello, I'm Audrey. I come from Taiwan and study in the UK now. 哈囉，大家好！我是現在在英國讀書的Audrey :) Nice to meet you! ?合作邀約請洽PressPlay：[email protected]
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e marketing strategies 在 Dan Lok Youtube 的最佳貼文

Dan Lok By Dan Lok

2018-08-25 00:00:40 有 93,504 人看過 有 2,323 人喜歡
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Click Here To Follow Dan's Instagram Account And Get More Exclusive Content: https://www.instagram.com/danlok/

In this video, Dan Lok is unboxing a $40,000 Breguet watch. He also reveals some of the most powerful marketing and branding strategies of this brand. Watch this video to see Dan Lok unboxing a $40,000 Breguet watch.

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Dan Lok, a.k.a. The King of High-Ticket Sales is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space.

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This video is about Unboxing $40,000 Breguet Watch
https://youtu.be/eO33WGyPEdk
https://youtu.be/eO33WGyPEdk

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Dan Lok

About author
Dan Lok has been viewed more than 1.7+ billion times across social media for his expertise on how to achieve financial confidence. And is the author of over a dozen international bestselling books. Dan has also been featured on FOX Business News, MSNBC, CBC, FORBES, Inc, Entrepreneur, and Business Insider. In addition to his social media presence, Dan Lok is the founder of the Dan Lok Organization, which includes more than two dozen companies - and is a venture capitalist currently evaluating acquisitions in markets such as education, new media, and software. Some of his companies include Closers.com, Copywriters.com, High Ticket Closers, High Income Copywriters and a dozen of other brands. And as chairman of DRAGON 100, the world’s most exclusive advisory board, Dan Lok also seeks to provide capital to minority founders and budding entrepreneurs. Dan Lok trains as hard in the Dojo as he negotiates in the boardroom. And thus has earned himself the name; The Asian Dragon.
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