關於 marketplace companies ，我們在網路上蒐集到這些相關的討論、資訊與評價

🌻美國生活
北國的夏天真的是很蘇服🥰......最近花了很多時間在戶外的吊床上, 看書看報.

而每年到了這個時候, 就會在Walmart旁邊的停車場, 看到這帳篷. 是做什麼用的呢? 07/04 美國國慶日快到了, 這個小帳棚裡面, 就在販賣各式各樣的煙花(也買的到台灣的仙女棒).

🌻最近在看的書: "Setting the Table"
(這本書有中文版本: https://www.books.com.tw/products/0010382325)

夏天開始有些小忙, 但還是打算抽空把這本書看完.

這本書有甚麼特別? 作者Danny Meyer是美國的餐飲業大亨, 極具有影響力, 紐約很多知名的餐廳, 都是他開的(二十幾年來, 他開過的餐廳, 也都沒有倒掉). 他也是Shake Shack的創辦人.

(可以看這篇文章的介紹: https://buzzorange.com/techorange/2019/09/04/danny-meyer-leadership/)

之所以知道了這號人物, 以及想看這本書, 也是最近接觸到了一家極有趣的公司, Olo(OLO, 是一家幫連鎖餐廳做訂餐系統的雲端公司). Danny Meyer有投資Olo.

而Olo的創辦人暨CEO也挺有趣--他是Twitter(推特)的創辦人之一Noah Glass. Twitter這名字也是由他想出來的.

我已將這家公司年報中的重要資訊做了整理. 抱歉因為目前改變研究的方向, 所以就不做翻譯了. 過一陣子若有時間(希望不會到秋天才生出來😅), 我會用中文整理一下我看到的重點. 就估值來說的話, 現在股價也挺高了. 建議有興趣的讀者先研究一下. 供參.

Olo個股介紹(原文稿)在此:
https://makingsenseofusastocks.blogspot.com/2021/03/oloolo.html

🌻Adobe (ADBE)

看到這新聞覺得挺有趣:
最常被盜版的軟體排行榜：Adobe家族搶下前三 https://udn.com/news/story/11017/5093531

因為剛好在這次的電話會議中, 高層有提到, 國際業務方面, ADBE因為打擊盜版, 也讓自己的TAM提高了: "....And, it originally started with dealing with piracy, but across the small and medium business TAM, as those companies are also creating a marketplace for themselves with our content management solutions, our commerce solutions, content velocity is critical there. So I think all those are clearly tailwinds for the ever increasing TAM. I think we increased it from $31 billion to $41 billion when we talked about it at the Next FA meeting."

ADBE電話會議內容(transcript)整理:
https://makingsenseofusastocks.blogspot.com/2020/03/adobe-adbe.html

附上一些值得一看的Adobe新聞:
1. Adobe 報告：2021 年企業更注重洞察與分析能力
https://technews.tw/2021/03/19/adobe-digital-transformation/

2. Adobe主管洞察分享：B2B 企業和 DTC模式能否適配？
https://news.sina.com.tw/article/20210624/38998762.html

(Cat: 其實direct-to-consumers(D2C), 也就是去中心化的一種方式. 這詞在餐飲界, 電商, 零售, 行動支付....也看的到. 可以說Adobe提供的, 是支援去中心化的工具.)

Pictures: from Amazon.

If a tree falls in a forest and no one is around to hear it, does it make a sound? If a great product can't get into the hands of the customer, is it a great product?

Distribution is often the middle child of any startup family (forgotten, neglected, but the most important and the best…but I digress). Oftentimes a company is so consumed with building the best product that it will forget to think about how it’s going to reach the right customer. When a founder is describing what makes their company so great, no one ever talks about the distribution. There are plenty of great products out there that never saw the light of day because poor sales and distribution killed the company. On the other hand, companies that build up strong distribution advantages can protect themselves from the competition.

A health tech company that uses AI to improve on a medical process needs to figure out how hospitals and doctors make buying decisions for these types of products. Oftentimes, it involves conducting trials with a local research hospital in cooperation with leading local doctors. The advantage here that a foreign competitor cannot easily replicate is the relationship with the local medical establishment.

A startup selling some innovative new consumer item might achieve a leading position selling on an online platform, consistently appearing at the top of search results, or a leading position negotiating shelf space with key brick-and-mortar partners.

How about when it’s time to expand to a foreign country with a big market with only nascent players? The health tech company has no relationship with the local medical establishment, and are totally indistinguishable from the dozens of other players trying to secure a trial or cooperation. They can show all the evidence they want, but evidence from a foreign country, especially if it does not share many cultural similarities, is often discounted.

The consumer item startup, entering a new market, also faces issues replicating its previous success distributing on the new country’s leading online marketplace, and will likely have to start from scratch in selling in physical stores as well. Distribution and marketing costs swell, hurting the viability of the startup in the new market.

When a startup that has figured out how to make distribution work for them by turning it into a differentiator against competitors looks to expand to a new market, it should carefully choose a market where their advantage travels.

-David

This is part 4 of the series “How well does your competitive advantage travel?”

Companies will pay 15 percent on the first $1 million they make in annual revenue.

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The Tsukiji Market (築地市場 Tsukiji shijō), supervised by the Tokyo Metropolitan Central Wholesale Market (東京都中央卸売市場 Tōkyō-to Chūō Oroshiuri Shijō) of the Tokyo Metropolitan Bureau of Industrial and Labor Affairs, is the biggest wholesale fish and seafood market in the world and also one of the largest wholesale food markets of any kind.
The market is located in Tsukiji in central Tokyo, between the Sumida River and the upmarket Ginza shopping district. While the inner wholesale market has restricted access to visitors, the outer retail market, restaurants and associated restaurant supply stores remain a major tourist attraction for both domestic and overseas visitors.

The market handles more than 400 different types of seafood from cheap seaweed to the most expensive caviar, and from tiny sardines to 300 kg tuna and controversial whale species. Overall, more than 700,000 metric tons of seafood are handled every year at the three seafood markets in Tokyo, with a total value in excess of 600 billion yen (approximately 5.9 billion US dollars on November 24, 2013). The number of registered employees as of 25 January 2010 varies from 60,000 to 65,000, including wholesalers, accountants, auctioneers, company officials, and distributors.

The market opens most mornings (except Sundays, holidays and some Wednesdays) at 3:00 a.m. with the arrival of the products by ship, truck and plane from all over the world. Particularly impressive is the unloading of tons of frozen tuna. The auction houses (wholesalers known in Japanese as oroshi gyōsha) then estimate the value and prepare the incoming products for the auctions. The buyers (licensed to participate in the auctions) also inspect the fish to estimate which fish they would like to bid for and at which price.

The auctions start around 5:20 a.m. Bidding can only be done by licensed participants. These bidders include intermediate wholesalers (nakaoroshi gyōsha) who operate stalls in the marketplace and other licensed buyers who are agents for restaurants, food processing companies, and large retailers.

The auctions usually end around 10:00 a.m. Afterward, the purchased fish is either loaded onto trucks to be shipped to the next destination or on small carts and moved to the many shops inside the market. There the shop owners cut and prepare the products for retail. In case of large fish, for example tuna and swordfish, cutting and preparation is elaborate. Frozen tuna and swordfish are often cut with large band saws, and fresh tuna is carved with extremely long knives.

The Tsukiji fish market occupies valuable real estate close to the center of the city. Former Tokyo Governor Shintaro Ishihara repeatedly called for moving the market to Toyosu, Koto. The long-anticipated move to the new market will take place in November 2016, in preparation for the 2020 Tokyo Summer Olympics.