TỪ VỰNG CHỦ ĐỀ ADVERTISING [Gồm Phần từ vựng + Phần ví dụ + Link 1 số website về chủ đề này]
🎗PHẦN TỪ VỰNG
- low-budget marketing ideas: các ý tưởng tiếp thị ngân sách thấp
- to publish great content: xuất bản nội dung tuyệt vời
- to create instructional videos: tạo các video hướng dẫn
- to be out of your budget: nằm ngoài ngân sách của bạn
- to attract new customers: thu hút khách hàng mới
- to grow word of mouth referrals: phát triển các mạng lưới giới thiệu truyền miệng
- to get traffic to a web page: có được lưu lượng truy cập vào một trang web
- pay-per-click ads: quảng cáo trả phí cho mỗi lần người dùng nhấp chuột vào link quảng cáo
- to increase brand awareness: tăng nhận thức về thương hiệu
- advertising campaigns: các chiến dịch quảng cáo
- newly-launched products: các sản phẩm mới ra mắt
- to set a specific budget over time: để đặt ngân sách cụ thể theo thời gian
- to stay up to date with …: cập nhật …
- to test a campaign: kiểm tra một chiến dịch (xem nó chạy tốt hay không)
- television commercials: Quảng cáo truyền hình
- to track the success of your ad: theo dõi sự thành công của quảng cáo của bạn
- a click-through rate: tỷ lệ nhấp chuột (vào link quảng cáo của bạn)
- to be targeted at the right customer: nhắm đúng khách hàng
- to reach large numbers of …: tiếp một số lượng lớn …
- a powerful advertising tool: một công cụ quảng cáo quyền lực
- to reach … within seconds: tiếp cận … trong vòng vài giây
- to be placed at the side of the screen: được đặt ở góc màn hình
- a traditional method of advertising: một phương pháp quảng cáo truyền thống
- to design eye-catching adverts: thiết kế quảng cáo bắt mắt
- outdated information: thông tin lỗi thời
- to promote temporary sales: thúc đẩy doanh số tạm thời
- to inform past customers of promotions: thông báo cho khách hàng trước đây về các chương trình khuyến mãi
- to bring new and returning customers: mang lại khách hàng mới và khách hàng cũ
- to be carefully researched and planned: được nghiên cứu và lên kế hoạch kỹ lưỡng
🎗PHẦN VÍ DỤ
- It’s better to consistently publish great content than to spread yourself thin.
Tốt hơn là bạn nên liên tục xuất bản những nội dung tuyệt vời hơn là ôm dồn quá nhiều việc cùng một lúc.
- Your business needs a marketing plan that addresses how to attract customers and increase sales.
Doanh nghiệp của bạn cần một kế hoạch tiếp thị giải quyết vấn đề làm thế nào để thu hút khách hàng và tăng doanh số bán hàng.
- Are you creating the right pay-per-click ads, or are you throwing your time and money away on ads that won’t offer you any return?
Bạn đang tạo quảng cáo cho mỗi lần nhấp chuột phù hợp chưa hay bạn đang ném thời gian và tiền bạc của mình vào những quảng cáo không mang lại lợi nhuận cho bạn?
- Research shows that Twitter raises brand awareness by 10% and favorability by 8% for newly launched products.
Nghiên cứu cho thấy Twitter nâng cao nhận thức về thương hiệu lên 10% và mức độ yêu thích lên 8% đối với các sản phẩm mới ra mắt.
🎗WEBSITE VỀ MARKETING, ADVERTISING
- https://miliamarketing.com/blog/
- https://www.lyfemarketing.com/blog/digital-marketing-vs-traditional-marketing/
- https://www.intelligencenode.com/blog/ways-market-product-online/
- https://www.entrepreneur.com/topic/marketing
Chúc page mình học tốt nhé <3
#ieltsnguyenhuyen #ieltsvocabulary
https://ielts-nguyenhuyen.com/tu-vung-ielts-advertising/
同時也有23部Youtube影片,追蹤數超過643的網紅Dickson Chai,也在其Youtube影片中提到,Campaign : Blissful Together Brand : Auntie Anne's Malaysia Marketer : Dickson Chai Agency : Nil PROBLEM Auntie Anne’s is a well-known International...
「within budget」的推薦目錄:
- 關於within budget 在 IELTS Nguyễn Huyền Facebook 的最佳貼文
- 關於within budget 在 Mama's Infinity Love Facebook 的最佳貼文
- 關於within budget 在 IELTS Nguyễn Huyền Facebook 的最佳解答
- 關於within budget 在 Dickson Chai Youtube 的最佳貼文
- 關於within budget 在 SARAH & JASON Youtube 的最佳解答
- 關於within budget 在 SARAH & JASON Youtube 的最佳貼文
- 關於within budget 在 About Daily Budgets | Facebook Business Help Center 的評價
within budget 在 Mama's Infinity Love Facebook 的最佳貼文
Do you love to cook? Join me for an exciting 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞 𝐭𝐨 𝐜𝐨𝐨𝐤 𝐚 𝐟𝐚𝐦𝐢𝐥𝐲 𝐦𝐞𝐚𝐥 𝐟𝐨𝐫 𝐥𝐞𝐬𝐬 𝐭𝐡𝐚𝐧 $𝟐𝟎. Easy peasy ~ im a budget mama :P
Swipe ⬅️ to see my wonderful groceries shopping at NTUC FairPrice☺️
I usually choose healthier & nutritious ingredients and of course easy to prepare. Soup/ 1 pot dish is the best! 😜 See my recipe video for a super simple & yummy homecooked meals. Joreen loves them 🥰 #cookwithlove
🎁How to join the challenge to 𝐰𝐢𝐧 $𝟏𝟎𝟎 𝐍𝐓𝐔𝐂 𝐅𝐚𝐢𝐫𝐏𝐫𝐢𝐜𝐞 e-𝐯𝐨𝐮𝐜𝐡𝐞𝐫𝐬?
▪️Post photos and/or videos of your $20 family meal creation on Instagram/Facebook (make sure your profile is public)
▪️Pay via FairPrice app and include the screenshot in your post (see my 2nd video on how I used the app to pay)
▪️Include recipe in your caption
▪️Tag NTUC FairPrice and My Plus Life and hashtag #fairpricemealsunder20 and #PayviaFairPriceapp
▪️Do this by 5 Sept 2021. Details: https://plus.com.sg/discover/promotion/550-family-meal-under-20-contest
10 winners will be chosen based on how well you have worked within the budget and the ease of preparation.
💫Oh i also love to go cashless with 𝐅𝐚𝐢𝐫𝐏𝐫𝐢𝐜𝐞 𝐚𝐩𝐩! Good news! Every transaction now counts. Now there’s 𝒏𝒐 𝒎𝒊𝒏𝒊𝒎𝒖𝒎 𝒔𝒑𝒆𝒏𝒅 𝒓𝒆𝒒𝒖𝒊𝒓𝒆𝒅 𝒕𝒐 𝒆𝒂𝒓𝒏 𝑳𝒊𝒏𝒌𝑷𝒐𝒊𝒏𝒕𝒔, compared to a minimum spend of $20 needed previously. In just one QR code scan, i can make payment & earn/redeem LinkPoints at NTUC FairPrice! Can be use at self-checkout kioks too! Such a fuss-free shopping experience!💯❤️
❣️What are you waiting for?
📱Download the FairPrice app: https://bit.ly/3BSNABm
#PayviaFairPriceapp #EasierLinkPoints #gocardless #gocashless #sp
#sgmummies #ChallengeAccepted #grocery #shopping #ntucfairprice #sgapp #homecooked #recipes #mamasinfinitylovegiveaway #sglifestyle #sgkids #sgfoodies #fooddiary #contentcreator #creativevideo #motherhood #singapore
within budget 在 IELTS Nguyễn Huyền Facebook 的最佳解答
TỪ VỰNG IELTS CHỦ ĐỀ ADVERTISING (Kèm ví dụ chi tiết)
▪️low-budget marketing ideas: các ý tưởng tiếp thị ngân sách thấp
▪️to publish great content: xuất bản nội dung tuyệt vời
▪️to create instructional videos: tạo các video hướng dẫn
▪️to be out of your budget: nằm ngoài ngân sách của bạn
▪️to attract new customers: thu hút khách hàng mới
▪️to grow word of mouth referrals: phát triển các mạng lưới giới thiệu truyền miệng
▪️to get traffic to a web page: có được lưu lượng truy cập vào một trang web
▪️pay-per-click ads: quảng cáo trả phí cho mỗi lần người dùng nhấp chuột vào link quảng cáo
▪️to increase brand awareness: tăng nhận thức về thương hiệu
▪️advertising campaigns: các chiến dịch quảng cáo
▪️newly-launched products: các sản phẩm mới ra mắt
▪️to set a specific budget over time: để đặt ngân sách cụ thể theo thời gian
▪️to stay up to date with …: cập nhật …
▪️to test a campaign: kiểm tra một chiến dịch (xem nó chạy tốt hay không)
▪️television commercials: Quảng cáo truyền hình
▪️to track the success of your ad: theo dõi sự thành công của quảng cáo của bạn
▪️a click-through rate: tỷ lệ nhấp chuột (vào link quảng cáo của bạn)
▪️to be targeted at the right customer: nhắm đúng khách hàng
▪️to reach large numbers of …: tiếp một số lượng lớn …
▪️a powerful advertising tool: một công cụ quảng cáo quyền lực
▪️to reach … within seconds: tiếp cận … trong vòng vài giây
▪️to be placed at the side of the screen: được đặt ở góc màn hình
▪️a traditional method of advertising: một phương pháp quảng cáo truyền thống
▪️to design eye-catching adverts: thiết kế quảng cáo bắt mắt
▪️outdated information: thông tin lỗi thời
▪️to promote temporary sales: thúc đẩy doanh số tạm thời
▪️to inform past customers of promotions: thông báo cho khách hàng trước đây về các chương trình khuyến mãi
▪️to bring new and returning customers: mang lại khách hàng mới và khách hàng cũ
▪️to be carefully researched and planned: được nghiên cứu và lên kế hoạch kỹ lưỡng
Bài chi tiết page mình xem tại đây nhé: https://ielts-nguyenhuyen.com/tu-vung-ielts-advertising/
#ieltsnguyenhuyen
within budget 在 Dickson Chai Youtube 的最佳貼文
Campaign : Blissful Together
Brand : Auntie Anne's Malaysia
Marketer : Dickson Chai
Agency : Nil
PROBLEM
Auntie Anne’s is a well-known International Brand from U.S.A specializing in baked soft pretzels. The first outlet arrived at Malaysian shores 25 years ago and has since experienced continuous growth in both outlets and customer base.
Sales during the Chinese New Year festive period (January to February) are typically non-peak season with lower-than-average volumes.Malaysians from city areas (where the majority of Auntie Anne’s outlets are located) back to their respective hometowns in sub-urban or rural areas to spend time with the family, traditionally the week preceding and during Chinese New Year. This leads to lower footfall at shopping areas and malls during this window, generating lower transactions.
Auntie Anne’s devised a breakthrough strategy to increase brand presence, awareness and drive customers’ visitation to outlets when doing shopping in malls.
SOLUTION
The campaign’s concept – “Blissful Together”, inspired by “福” (Blissful) – a word commonly used during Chinese New Year seasons which means good wishes and also represents the joy and festive mood associated with Chinese New Year. Creatively combined the brand logo with the word “福”, fusing a Western brand with iconic traditional Chinese element, to become the central art of the campaign, making all customers felt like enjoying a piece of Auntie Anne’s means receiving a “Blissful” wishes from the brand during Chinese New Year.
Campaign’s target audience was Malaysians of all races, all ages, including new and repeat customers.
Auntie Anne’s used an integrated approach to maximise reach and engagement of target audience via relevant touch-points.
Packaging: All packaging were changed into a couplet-like design with Auntie Anne’s version of “福” (Blissful) word on it, spreading the “Blissful” experience to every customer who visited Auntie Anne’s throughout the period.
In-store promotional items: Utilized all potential spaces and real estate within each outlet to display campaign-related in-store items. All collaterals strongly presented the Auntie Anne’s version of “福” (Blissful) word and functioned like couplets display at outlets.
Promotion Scheme: 3 promotional sets and used different “Blissful” levels to represent different promotional sets: i. “So Blissful” – RM8.50 (Original Stix + Any Pretzel) , ii. “More Blissful” – RM9.50 (Cinnamon Stix + Any Pretzel) , iii. “Very Blissful” – RM10.50 (Choco Eclairs Stix + Any Pretzel).
Social Media: Consistent postings highlighting the couplet-like design packaging to bring up the festive mode among audience as well as a reminder to loyal fans and potential customers throughout campaign period.
DELIVERY
On ground:
All Auntie Anne’s outlets turn into “Blissful” outlets by displaying all “Blissful Together” theme promotion materials.
All outlet staffs strongly promote “Blissful” promotion set items with use of “Blissful” name for promotion items: “So Blissful”, “More Blissful” and “Very Blissful” instead items’ original names during the campaign.
Only “Blissful” design packaging was used during the period to pack every product sold.
On line:
The campaign was announced through Facebook and Instagram page by changing the profile photos to display Auntie Anne’s version of “福” (Blissful) word and followed immediately by promotion information post on 1st day of campaign. Facebook and Website landing page cover pictures were changed to “Blissful Together” campaign key visuals to be consistent with the “Blissful” decoration displayed at physical outlets.
1 social media posting was made on Facebook and Instagram platforms on average, every 2.5 days, about “Blissful Together” campaign to maintain the campaign hype and momentum.
PERFORMANCE
Successfully spread “Blissful” wishes to more than 945,000 customers with more than 1,790,000 “Blissful” packaging handed out together with the products sold – exceeding the sales made last year for same period by more than 41,000 units.
A growth in Revenue of 5.6% and growth in number of transactions by 2.7% during the Chinese New Year period compared to last year. Average spending per transaction increased by 2.8% showing the direct impact of the promotional set items sold which encouraged customer’s higher spending or more quantity purchase per transaction.
“Blissful Together” postings gained total of 42,622 reached with in Facebook fan page and 20,438 reached in Instagram during campaign period with ZERO advertising budget. “Blissful Together” first day posting achieved 5% engagement rate which was higher than industry benchmark (3-4%).
Campaign successfully created a new mindset of inclusivity, reminding that festive seasons such as the Chinese New Year can be celebrated by all races through the concept of blending a western international brand with traditional Chinese culture to symbolize joy and fortune during Chinese New Year.
within budget 在 SARAH & JASON Youtube 的最佳解答
Some friends of Youtube have requested we do an outfit challenge. How to style ourselves with minimal budget. Is $500 too ambitious to put together an outfit from head to toe?
It's honestly easier said than done. What can you really buy with $500 these days...hmmm not much. Definitely a lot more options online.
The challenge doesn't just stop at buying a complete outfit within the budget. You also have to make your other half look good. Jason seems very confident...all for the wrong reasons!
Sarah's Instagram https://www.instagram.com/rahrahsong/?hl=en
Jason's Instagram https://www.instagram.com/chanjason_/?hl=en
#Cheap #Budget #Easy
#OOTD #500dollars #DesignerOutfit
#BudgetShopping #BudgetFashion
#Fashion #CNY
#Damon哥哥 #Jamie細佬
#BabyJamie #LoveAndFamily #DamonAndJamie
#SJ #DJ
#LookAfterYourFamily #LookAfterYourBaby
#LookAfterYourBabies (all 3 of them)
#StayHome
#StayCalm #StayPositive
#StaySafe #StayHealthy
#LookAfterYourself #LookAfterEachOther
#KeepUpTheHardWork
within budget 在 SARAH & JASON Youtube 的最佳貼文
Jason is a watch crazy.
Just last year, in 2020, he bought 17 watches!!!
If that's not crazy, I don't know what is.
In the BREEZY blog, we asked the question: A watch collection should start with which model?
Does of course depend on your budget.
And you should always spend within your means (boring!!!)
From experience you always start with entry level stuff.
The great thing about Seiko is even the entry-level stuff it's very very good!
Of course their flagship models are a bit more dear but are extremely nice.
Mr Chan is in fact very sensible, which is why after all this watch buying he has still managed to save a little money???
Please pop into Seiko's new flagship store in TST
Happy New Year
Happy Shopping???
A collaboration with Seiko
Sarah's Instagram @RahRahSong
Jason's Instagram @ChanJason_
#JasonsCollection #GoldWatch #16Seiko
@Seiko #DiversWatch #Chronograph
#Prospex #GrandSeiko #DiversWatch #SpringDrive
#Damon哥哥 #Jamie細佬
#BabyJamie #LoveAndFamily #DamonAndJamie
#SJ #DJ
#LookAfterYourFamily #LookAfterYourBaby
#LookAfterYourBabies (all 3 of them)
#StayHome
#StayCalm #StayPositive
#StaySafe #StayHealthy
#LookAfterYourself #LookAfterEachOther
#KeepUpTheHardWork
within budget 在 About Daily Budgets | Facebook Business Help Center 的推薦與評價
How daily budgets work. When you set your daily budget, you're setting an average daily spend over the course of a week. This means that every day, ... ... <看更多>